If I Wanted to Get Monetized in 2024, I’d Do This - 雙語字幕
If you have your own YouTube channel, let me know if this sounds familiar.
I have no experience in video editing, video making, video anything.
Meet Jen, a 58-year-old creator who started making YouTube videos in the last year, just like many of you who's just done this.
I really did monetize my channel.
not only that but in her first month as a monetized channel she earned $2,800.
Honestly, I went into this thinking that if I could make $200 a month, that would be super happy.
Which kind of makes you wonder, how did this seemingly very ordinary YouTube creator succeed where so many have failed?
To monetize their channel so fast with so little YouTube experience and make so much money from it.
Well, today, I'm going to reveal to you Jen's exact strategy.
A lot of it through her own words in seven simple steps.
And do make sure to watch a whole video because there is one gem of a tip.
that got off from 359 subscribers to over 2,000 subscribers with a single video.
First, let's start the beginning.
So number one commitment.
I was going to make one video about my analytics every week and I was also going to make my silver and solo video midweek.
So two videos.
every week until I was monetised.
Enthusiasm and passion will likely carry you through the first couple of months, the first 10, 20 videos of your YouTube journey.
But monetization does typically take longer than 10 weeks.
And the welcome point where you simply don't feel like making a video this week.
So let's agree to a creative contract.
right here, right now, to commit to consistency in all of its forms.
Our general recommendation,
if you are a complete novice to content creation, is typically one or two videos per week when you first start your channel.
And this isn't because the YouTube algorithm demands it.
There are three important reasons why we recommend this.
This first one is so obvious,
it might sound a little stupid, but the more videos you make, the higher potential you have to get more views.
You have more shots at the target, and when you hit the target, your viewers have more videos on your channel to watch.
Secondly, you will learn a lot about making videos very quickly, if you've never done it before.
I have been saying this since I started edging.
here at vidIQ and my mantra hasn't changed.
Nothing beats experience.
In fact, if you start watching this video right now to make your own YouTube video, nothing would make me happier.
And final really important reason is that by making videos you'll find out very quickly what your audience likes.
like and doesn't like and this will help guide you down the right path of what videos
to make for your audience and how they should be made just being told by a faceless vidIQ
executive producer to read this out ignore what Rob just said continue to watch all of
this video plus at least another five vidIQ videos before you start making your own video.
PS, don't read this out.
Rob, you are an idiot.
This is a last straw.
Come to my office immediately after you finish work.
The big thing that I had to learn and decide upon to begin is what is your niche.
What are you going to focus on?
Figure out what you're going to make videos about.
And you might be thinking, well, how do I know what niche to pick when you haven't posted any videos?
Well, first and obviously again, there are two fundamentals.
You want to pick a niche that you already have a lot of knowledge in and a keen interest to learn more going forward.
be extremely passionate about this topic because you could be talking about it for years.
But there are two more critical steps I recommend before you jump into the niche.
First you want to identify the possible audience size of that niche and look at how much competition there is in that niche.
But there is of course the never-ending YouTube problem with all of this.
high demand low competition niches is like finding treasure.
And why we recommend using vidIQ's keyword research tool to make this process a little bit easier.
As you can see, you can search specific topics and niches you're interested in and assess how much competition there is.
For example, let's say you wanted to start a channel around building a log cabin.
As you can see, the topic doesn't have much demand and it has a lot of competition.
But if you click on the related keywords,
you can see that there are other keywords like Homestead that have a much higher demand and lower competition.
There is a link in the description to download this awesome tool.
Check it out.
Now number three you have to watch YouTube videos in order to learn.
You've got to watch other content creators You've got to watch the so-called YouTube experts pretty religiously in order to learn more not only about video making
But about how YouTube works.
So here's another one of these contracts commitment and this one revolves around research,
watching, observing, absorbing content, rather than just making your own content all of the time.
So set aside time every single week to simply watch what other people are doing on YouTube.
One of the best ways to do this is to study the top five channels within your own niche.
Start go to the channel, watch their most recent video, and then sort by the top performing videos and watch them as well.
Study the topics,
the thumbnails, the video structure, what is working for them, and how can you apply some elements of that into your own content?
And what better place to learn all about YouTube than here at vidIQ, where we will teach you about the algo rhythm.
Really?
You want me to do this?
Make sure to subscribe and click the notification bell.
One video that helped me of someone interviewing MrBeast.
One of his pieces of advice for new YouTubers.
He said, uh, you're first.
I think 10 or 20 videos are going to suck.
I fully agree with that.
Don't worry about it.
Stop.
Don't let that stock you from starting a YouTube channel and trying to get it monetized that you're too embarrassed.
What we need here are some realistic expectations about your YouTube channel.
The videos you publish are unlikely to get more than a thousand views, probably a lot less in fact.
Now it's not impossible,
you will see creators on YouTube who achieve this, but don't feel bad if your videos aren't getting any views to begin with.
This completely normal,
almost expected, and it doesn't mean that you suck as a creator and that you should give up before you've even really been.
good.
What need to do is adopt a constructive mentality.
If next video flops, there two ways you can approach this.
You can just throw up your hands and say, this is too hard, I hate YouTube.
Or you can ask yourself this question.
What's the one thing I could improve in my next video?
Now for Jen, it might be something as simple as putting more consideration into how she frames him.
videos because this space at the top of the frame just looks weird.
So, cropping a bit more or pan the camera down to show more shoulder and upper chest.
And even after all these years, I am trying to improve as a creator with every video by not reading from a script.
so it feels more authentic and genuine and I think this is working out really Good.
If you want to take all of this self-improvement stuff to the next level,
then you can set up a weekly study session where you do the following.
Wait until seven days after you publish a video and then re-watch it.
Then write down what you think worked and didn't work in a video and cross-reference this with the
video's audience retention graph to see where viewers abandon the content.
The act of doing all of this will put it top of mind when you make your next video.
But perhaps the main thing here is mindset.
Not to beat yourself up every single time a video doesn't perform as you'd expect.
Every creator has gone through this.
to 12 months can be especially hard because you might not have enjoyed any success at that point.
But you simply focus on improving every single video that you make,
you'll be surprised just how fast your channel starts to grow, especially when it gains momentum.
editing software and it was really intimidating to look at it.
I'm gonna post a screenshot of DaVinci Resolve, which is what I use for editing my videos.
I had to watch dozens and dozens of videos and get over my complete lack of understanding.
What we're talking about here are the universal skills all creators, irrespective of their topic, need to learn.
And it is actually one of my favorite tips from Jen because so many creators just wanna skip this part and move straight onto monetization.
But YouTube isn't like this.
It's like driving a car.
You've got to understand the fundamentals before you can get.
Although, I just told people to get really creative when they're driving about in their cars.
Yeah, don't do that.
So we're talking about simple video skills, simple audio skills, video editing, thumbnail design, script and so on.
This is why it's a great idea to make one or two videos per week when you start out because
you're building up a YouTube muscle memory.
It forces you to practice these skills over and over again every single week.
And the faster you master this, the quicker you can become more creative.
just not behind a steering wheel.
I don't have expensive equipment.
I shot all of my videos and I continue to shoot all of my videos on my phone.
I have a cheap tripod,
I have a pretty cheap gimbal and a little microphone that I use but other than that I don't have an expensive camera.
I don't employ anyone.
I don't have special lighting.
I shoot in my house and out walking the dog.
The key takeaway here is that to begin with investment in yourself as a creative and knowledge and skills you gain are far
more important than investing in equipment.
It is easy to think especially when you're watching other videos that an awesome setup and high video and
audio quality are the keys to the performance of But most of it, at least now, is a distraction.
It's window dressing.
Jenny's proof that you don't need fancy equipment to start a successful YouTube channel.
Any camera on a smartphone will be more than adequate to get you started these days, along with a tripod and a dedicated microphone.
All of this can come in time, but let's figure out if you enjoy making videos.
First, focus staying consistent with your posting schedule and improving facets of your content creation every time you make a video.
Those are definitely the best levers that you can pull to have the biggest impact on your audience.
And with all of what's been said, let's now get to Jen's biggest monetization breakthrough step.
The one that propelled her from 350 subscribers to 2000 subscribers.
with one video.
If something is working, double down on it.
Pretty simple right?
But it is damn effective.
The reason this works so well is that once you've had your viral moment on your channel,
it is a clear indication that the topic you covered in a style that you covered it in resonated with your audience.
Now The moment doesn't need to be a million views, it's something that outperforms your channel by a significant amount.
It could be a thousand views in the first 24 hours when typically your videos get a hundred views.
Your next video after your viral moment shouldn't be random, it be a similar video on the same topic.
is exactly what happened to Jen's channel.
At beginning with passion and enthusiasm,
Jen's channel gained a little bit of momentum, but it all stopped dead in week seven, where she got just a single subscriber.
And this is where a positive creator mindset can really kick in, where you just get back up, dust yourself off and go again.
So Jen went back to the creative drawing board and came up with a new video style.
And this video performed much better than average, getting her 29 subscribers in week 8.
You might call that her mini viral moment.
Because in week 9 and 10 something incredible happened when Jen doubled down on that mini viral moment.
The next video that Jen made in her new style was her mega viral moment with 190,000 views.
In week 10, I had gained 1,700 subscribers and 3,100 watch time hours just from that one video.
But what if you've not had your viral moments yet that you can double down?
What if nobody's clicking on your videos or watching your videos for any length of time, you're just stuck.
If that is the case, it could be down to three big common mistakes, many small channels commit.
But luckily for you, we're gonna show you what they are in this video and how to fix them.
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